While at Shock Doctor, I was responsible for the creating the branding for their all new custom mouthguard product. We then applied it to all supporting assets for the products launch including; naming, logo, product packaging, shipping cartons, user instruction guides (print and video), retailer POS systems and website.

Shock Doctor Creative Team // Creative: Robby Dahlen, Russ Stark; Designer: Robby Dahlen; Copywriter: Russ Stark; 3D Renderings: Unleashed Productions.